A GEO audit that shows if AI cites you in 0 of 8 buyer answers.
Generative Engine Optimization, measured. We run the real questions your buyers ask ChatGPT, Perplexity, Claude, and Google’s AI, then hand you the one number you can take to Monday’s meeting: benchmarked against similar sites, SHA-256 signed, with the first fix.
Free scan · no credit card · ~60 seconds · 18 infrastructure checks
What is a GEO audit?
A GEO audit (Generative Engine Optimization audit) measures whether AI answer engines like ChatGPT, Perplexity, Claude, and Google’s AI Overviews cite your business when a buyer asks about your category, then diagnoses the technical and content reasons you are or aren’t named.
It differs from a traditional SEO audit: SEO asks “do you rank on a page of blue links?” A GEO audit asks “are you inside the answer the AI writes?” As buyers shift from searching to asking, the answer layer is where the click, and the trust, now forms.
What a citability GEO audit checks
Two layers: whether AI can read you (infrastructure), and whether AI actually names you (citation).
- —Crawler access — can GPTBot, PerplexityBot, and Google-Extended reach your pages?
- —Structured data — schema.org coverage that answer engines parse for entities.
- —Answer-readiness — is your content shaped so a model can lift a citation cleanly?
- —Entity clarity — does the web agree on who you are and what you do?
- —Live citation test — 20 real buyer questions run across 4 engines, verbatim answers.
- —Competitor comparison — who gets named in the answers you should own.
- —Gap score — cited in N of 8 buyer questions, with a confidence range.
- —Prioritized roadmap — the 5 to 7 fixes that move the number, in order.
GEO audit vs SEO audit vs AI visibility audit
Different questions, often confused. A citability GEO audit is the AI-visibility audit.
| Question it answers | SEO audit | GEO audit (= AI visibility audit) |
|---|---|---|
| Where it looks | Google's 10 blue links | Inside the AI-written answer (ChatGPT, Perplexity, AI Overviews) |
| Core metric | Keyword rank position | Citation rate: cited in N of 8 buyer questions |
| Buyer behavior it serves | Searching a query | Asking an assistant |
| What it fixes | Titles, links, page speed | Crawler access, entity clarity, answer-readiness |
One number you can defend in a meeting
Every citability audit ends with a single benchmarked score and the verbatim AI answers behind it, SHA-256 signed so the result is reproducible, not a screenshot someone could have staged. That is the artifact your team acts on and your board trusts.
See a sample auditThree ways to run your GEO audit
Every tier delivered to your inbox. 30-day full refund on all three.
- 20 brand-awareness queries, 4 engines
- Your AI brand-awareness score
- Benchmarked vs. similar sites
- The first fix to hand your team
- 48-hour delivery
- Every audit section + agent-readiness tier
- Cross-engine citation test
- Competitor comparison (you vs. 2)
- 5–7 prioritized fixes with roadmap
- 5-day delivery
- Everything in Full Audit
- Real queries run live, verbatim answers
- Gap score: cited in N of 8 (with range)
- Competitors named in the AI answers
- 30-min strategy call (Calendly)
30-day full refund. Not satisfied, email us.
Need someone to implement the fixes? See the Diagnosis & Sprint →
Run GEO audits for every client domain
White-label the citability engine, benchmark a whole client roster, and hand each account a board-ready AI-visibility number. Priced to your book, not per-seat.
Managing multiple client domains? Agency & white-label pricing →How citability compares on GEO audits
Most “AI visibility” tools score infrastructure. Few run the live citation test and sign the result.
| Capability | Infra-only scanners | Dashboards | citability |
|---|---|---|---|
| Infrastructure / crawler checks | Yes | Partial | Yes (18 checks) |
| Live LLM citation test (4 engines) | No | Some | Yes, verbatim answers |
| SHA-256 signed, reproducible result | No | No | Yes |
| Prioritized fix roadmap | No | No | Yes (5–7 fixes) |
| Human strategy call | No | No | $497 tier |
Categories reflect citability’s own deliverable; competitor rows are directional, not a scored benchmark.
GEO audit questions
Can I do a GEO audit myself?
You can. Start with the free 60-second scan, it runs the 18 infrastructure checks any DIY audit should cover. The paid audit exists for the part that is hard to do by hand: running 20 real buyer questions live across four engines, reading the verbatim answers, and turning the gaps into a prioritized roadmap.
How is this different from an SEO audit?
An SEO audit optimizes for Google's ranked links. A GEO audit optimizes for being cited inside the AI-written answer. Different metric (citation rate, not rank), different fixes (crawler access and entity clarity, not just titles and speed).
Which AI engines do you test?
ChatGPT, Perplexity, Claude, and Google's AI Overviews, the four your buyers actually use. Bing/Copilot citations are cross-checked against Microsoft's own webmaster data, the one layer we can report as verified rather than sampled.
Do you audit GEO for SaaS, ecommerce, and local businesses?
Yes. The buyer questions are built from your category, so the audit works for SaaS, ecommerce, professional services, and local businesses alike, the difference is which questions your buyers ask an assistant.
What do I actually get?
One benchmarked citation score, the verbatim AI answers behind it, a SHA-256 signed receipt, and a prioritized list of the fixes that move the number, delivered to your inbox in 5 days on the $199 tier.